Urbanists.Social

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Lauren IsaacsonI've already bought my ticket to my favorite research conference, the QRCA Annual Conference. This year, it will be in Philadelphia, PA, in mid-February. The quality of the content and the networking are always superb, and I perpetually walk away feeling incredibly lucky to be a part of such a smart and welcoming community. Don't miss out on Early Bird pricing, get your ticket today: <a href="https://buff.ly/41sihfD" target="_blank" rel="nofollow noopener noreferrer" translate="no">https://buff.ly/41sihfD</a> <a href="https://urbanists.social/tags/uxr" class="mention hashtag" rel="tag">#uxr</a> <a href="https://urbanists.social/tags/mrx" class="mention hashtag" rel="tag">#mrx</a> <a href="https://urbanists.social/tags/cxr" class="mention hashtag" rel="tag">#cxr</a>

Lauren IsaacsonCompanies are developing digital tools to help guide professionals toward green material selections. However, user experience (UX) is sometimes an afterthought in the race to get these products to market. This can undrmine the tools' adoption and effectiveness. UX research is the key to ensuring your target audience fully integrates your tool into their regular routine. Don't Overlook UX When Building Green Material Selection Tools — Curio Research <a href="https://www.curioresearch.net/news-notes/2024/10/21/dont-overlook-ux-when-building-green-material-selection-tools" target="_blank" rel="nofollow noopener noreferrer" translate="no">https://www.curioresearch.net/news-notes/2024/10/21/dont-overlook-ux-when-building-green-material-selection-tools</a> <a href="https://urbanists.social/tags/uxr" class="mention hashtag" rel="tag">#uxr</a> <a href="https://urbanists.social/tags/uxresearch" class="mention hashtag" rel="tag">#uxresearch</a>

Lauren IsaacsonResearcher: What are three words you would use to describe the login process?Participant: It. Was. Easy.😐 <a href="https://urbanists.social/tags/uxr" class="mention hashtag" rel="tag">#uxr</a> <a href="https://urbanists.social/tags/mrx" class="mention hashtag" rel="tag">#mrx</a>

Lauren IsaacsonGod I love a pivot table. <a href="https://urbanists.social/tags/mrx" class="mention hashtag" rel="tag">#mrx</a> <a href="https://urbanists.social/tags/uxr" class="mention hashtag" rel="tag">#uxr</a>

Lauren IsaacsonI was honored to be interviewed by the folks at Little Bird Marketing about the joys of being a member of the Qualitative Research Consultants Association (qrca.org). You can listen to the podcast here: <a href="https://podcast.littlebirdmarketing.com/mrx-mavericks-quallies-of-the-world-unite-with-lauren-isaacson" target="_blank" rel="nofollow noopener noreferrer" translate="no">https://podcast.littlebirdmarketing.com/mrx-mavericks-quallies-of-the-world-unite-with-lauren-isaacson</a> <a href="https://urbanists.social/tags/mrx" class="mention hashtag" rel="tag">#mrx</a> <a href="https://urbanists.social/tags/uxresearch" class="mention hashtag" rel="tag">#uxresearch</a> <a href="https://urbanists.social/tags/uxr" class="mention hashtag" rel="tag">#uxr</a> <a href="https://urbanists.social/tags/littlebirdmarketing" class="mention hashtag" rel="tag">#littlebirdmarketing</a>

Lauren Isaacsonon a webinar about using AI in research. "As prediction gets cheaper, the value of human judgement will get higher." <a href="https://urbanists.social/tags/mrx" class="mention hashtag" rel="tag">#mrx</a> <a href="https://urbanists.social/tags/uxr" class="mention hashtag" rel="tag">#uxr</a> <a href="https://urbanists.social/tags/uxresearch" class="mention hashtag" rel="tag">#uxresearch</a> <a href="https://urbanists.social/tags/marketresearch" class="mention hashtag" rel="tag">#marketresearch</a>

Lauren IsaacsonHey, qualitative researchers on Mastodon (or those who are qual curious). The Qualitative Research Consultants Association is hosting a 3-day conference in Lisbon this October (<a href="https://www.qrca.org/page/worldwide-conference-central" target="_blank" rel="nofollow noopener noreferrer" translate="no">https://www.qrca.org/page/worldwide-conference-central</a>). Hope to see lots of you there. <a href="https://urbanists.social/tags/uxr" class="mention hashtag" rel="tag">#uxr</a> <a href="https://urbanists.social/tags/uxresearch" class="mention hashtag" rel="tag">#uxresearch</a> <a href="https://urbanists.social/tags/mrx" class="mention hashtag" rel="tag">#mrx</a> <a href="https://urbanists.social/tags/marketresearch" class="mention hashtag" rel="tag">#marketresearch</a>

Lauren IsaacsonAre you a qualitative researcher from outside the US, UK, and Canada? Good news! You can apply for the qrca.org's Global Qualitative Researcher's Award. Winners receive free membership for a year, a ticket to the annual conference in January, and a stipend to cover travel expenses to the conference. Apply today: <a href="https://www.qrca.org/page/global-qualitative-researchers-award" target="_blank" rel="nofollow noopener noreferrer" translate="no">https://www.qrca.org/page/global-qualitative-researchers-award</a> <a href="https://urbanists.social/tags/uxr" class="mention hashtag" rel="tag">#uxr</a> <a href="https://urbanists.social/tags/uxresearch" class="mention hashtag" rel="tag">#uxresearch</a> <a href="https://urbanists.social/tags/mrx" class="mention hashtag" rel="tag">#mrx</a>

Lauren IsaacsonPitch from salesperson: Do you do in-depth interview studies that could be converted into a diary study?Me: If I thought a diary study was appropriate, I'd suggest a diary study to begin with.<a href="https://urbanists.social/tags/uxr" class="mention hashtag" rel="tag">#uxr</a> <a href="https://urbanists.social/tags/mrx" class="mention hashtag" rel="tag">#mrx</a> <a href="https://urbanists.social/tags/research" class="mention hashtag" rel="tag">#research</a>

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